Karine Parthenais, also known as Connexionista, is a Business & Brand Strategist operating out of The Co. Lab in Cornwall, Ontario. As the Director of Operations for the lab, she focuses on providing marketing services to what she believes is the most under-serviced community- small business owners and entrepreneurs.
Her sweet without sugar approach is what makes her an invaluable extension of your team when it's time to make some big decisions, get specific about the work you want to do or attract your ideal client. Ultimately, she makes it her job to help you pick a damn lane.
When she's not strategizing at the lab, she's pulling trucks or sipping on coffee. One time she did both at the same time.